The advent of over-the-top (OTT) platforms and social media has revolutionized the Pakistani entertainment industry. Platforms like Netflix, Amazon Prime, and YouTube have provided a global stage for Pakistani content creators to showcase their talent. Web series like "Karachi Se Lahore" (2015), " Lahore Se Aagey" (2016), and "Dil Mom Ka Diya" (2020) have gained critical acclaim and popularity worldwide.